A Center for Interdisciplinary Design

Focused on providing research, education, and community interaction to advance best practices in human-centered design and to address complex problems facing society.

Design Lab Don Norman

What is the Future of Design in 50 Seconds?

From Jnd.org & Don Norman: I'm developing a new talk: "21st Century Design: Addressing Major Societal Issues." I discuss how we must start addressing the serious societal issues in the world, what we in the UC San Diego Design Lab call…


Assistant Professor in Design

The Design Lab at UC San Diego (https://designlab.ucsd.edu) seeks candidates for tenure-track faculty positions at the Assistant Professor rank. The Design Lab at UC San Diego is a new initiative, established by the chancellor to become a major international center for human-centered design, with the focus upon design as a way of thinking, especially dealing with a people-centered approach to complex sociotechnical systems.

Design a Better World, with Don Norman

UX Cake kicks the season off with a fascinating conversation about changing the world with design, with Don Norman.

"There are really creative people in all these communities. And there aren’t enough experts to go around anyway. What we want to do is go around the world and find these people and facilitate, help them, empower them, give them expert knowledge and allow them to decide how to apply that to their problems." - Don Norman

How pizza could save the world

On a recent Hawaiian vacation, Don stayed at a truly luxurious resort. It wasn’t his style. He couldn’t help but notice the contrast with the poorer sections of the island where locals lived and tourists rarely ventured. Is this the planet’s future? Two distinct cultures, one of isolated wealth and excess, the other of poverty? When we discussed this question, Don couldn’t help but mention he’d also found amazing pizza on the island.
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