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San Diego And Tijuana Selected As 2024 World Design Capital

San Diego And Tijuana Selected As 2024 World Design Capital

US-Mexico Border Cities Win Historic Designation to Become First Binational Design Capital

SAN DIEGO-TIJUANA - Today the World Design Organization (WDO) announced the San Diego-Tijuana region has been selected as the World Design Capital (WDC) for 2024.

The selection of the San Diego-Tijuana joint bid makes it the first binational World Design Capital in WDO history. While the designation is for both cities as a united region, San Diego is now the first U.S. city ever to receive the WDC designation. Tijuana is the second city in Mexico to hold the title, following Mexico City in 2018.

"We did it!" said Don Norman, founder of UC San Diego’s Design Lab (now retired) and co-founder and Board advisor to the Design Forward Alliance (DFA). "Designers, city officials, and organizations in both the Tijuana and San Diego regions collaborated to make our binational community the World Design Capital for 2024. It shows the power of design as a way of thinking, to address important societal issues, and as a source of innovation for companies, organizations, and educational communities at all levels. We have built a permanent coalition of our communities to address civic and climate challenges, to grow our industrial sectors, and to support a strong culture of cross-border design."
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Design & Innovation Building (DIB) Grand Opening

Design & Innovation Building (DIB) Grand Opening

In commemoration of the Grand Opening of the new Design & Innovation Building, The Design Lab hosted a showcase of projects and activities on Thursday, November 18. UC San Diego faculty, staff, and students were invited to attend, along with special invitees from the San Diego community such as design practitioners, as well as industry and government partners. The Design & Innovation Building will allow The Design Lab to serve an interdisciplinary group of faculty, students, staff, and community partners that are working to solve the most complex societal problems with design.
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UC adopts recommendations for the responsible use of Artificial Intelligence

UC adopts recommendations for the responsible use of Artificial Intelligence

Camille Nebeker, Ed.D., associate professor with appointments in the UC San Diego Herbert Wertheim School of Public Health and Human Longevity Science and the Design Lab

The University of California Presidential Working Group on Artificial Intelligence was launched in 2020 by University of California President Michael V. Drake and former UC President Janet Napolitano to assist UC in determining a set of responsible principles to guide procurement, development, implementation, and monitoring of artificial intelligence (AI) in UC operations.

“The use of artificial intelligence within the UC campuses cuts across human resources, procurement, policing, student experience and healthcare. We, as an organization, did not have guiding principles to support responsible decision-making around AI,” said Nebeker, who co-founded and directs the Research Center for Optimal Digital Ethics Health at UC San Diego, a multidisciplinary group that conducts research and provides education to support ethical digital health study practices.
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Building New Bridges: San Diego and Tijuana’s Combined Bid Breaks Down Barriers to Bi-National Cooperation

Building New Bridges: San Diego and Tijuana’s Combined Bid Breaks Down Barriers to Bi-National Cooperation

As dusk hovered over The Rady Shell at Jacobs Park on October 3 at the ‘Welcome Home, Bienvenido a Casa’ event, reflections off the San Diego Bay illuminated an evening of excited anticipation more than five years in the making. Will the San Diego-Tijuana megaregion take home the win in their bid to be the 2024 World Design Capital? Or will it be their competitors, Moscow?

Hosting the event and spearheading the San Diego-Tijuana bid initiative is the interorganizational collaboration of Design Forward Alliance, UC San Diego Design Lab and the Burnham Center for Community Advancement, with the full support of the City of San Diego and City of Tijuana and regional elected officials. This collective was created to amplify San Diego’s capacity as a global leader in human-centered design-driven innovation. The combined communities of art, culture, business, education, civic and design worked together in a multi-year, multi-national collaboration culminating in this night of solidarity for the joint-effort to win the coveted World Design Capital designation—a year-long city promotion program that would begin in 2024 and put the region on the global stage as a world-class innovator of economic, social, cultural and environmental design solutions for a better society.

“It’s not just about gaining the World Design Capital title,” said the Director of The Design Lab, Mai Thi Nguyen. “It’s about how we actually want to contribute and collaborate on multidisciplinary design innovation throughout the region, nationally and globally.”
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The Idea Lab: A Collaboration Preparing Students for the Future

The Idea Lab: A Collaboration Preparing Students for the Future

As humans, we tend to compartmentalize ourselves as being either logical or creative thinkers. Rarely do we realize that everything we contemplate and create is better when we are both. This unification of both solutions-oriented entrepreneurship and nonlinear design thinking is the foundation of a new UC San Diego student program called the Idea Lab.

The program is a part of UC San Diego’s commitment to being an innovation catalyst and to cultivating future leaders, according to Michèle Morris, Associate Director of The Design Lab. “The Idea Lab program focuses on preparing our students to step into the 21st-century job market with the mindset and skills needed to address today’s challenges with solutions that are not necessarily directed and linear,” she explains. “Being able to navigate ambiguity, engage strategically and collaboratively with diverse stakeholders, and tactically operate in an inclusive, wholistic manner is no longer simply important, it is essential.”

The Idea Lab pilot program was launched in Fall 2020 and is itself a collaboration between two unique centers within UC San Diego’s innovation ecosystem: Office of Innovation and Commercialization (OIC)/The Basement—a student startup incubator that provides entrepreneurial and leadership programs; and The Design Lab—an interdisciplinary research and education community that prioritizes how humans are impacted by complex systems and technologies.
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