Launched as an initiative by the Design Forward Alliance in partnership with the UCSD Design Lab and a bi-national group of partners, San Diego-Tijuana are jointly bidding to host the coveted World Design Capital designation in 2024. We welcome local and global participants to join us in using human-centered design to celebrate and transform the cross-border cities.
San Diego-Tijuana has a legacy of (re)designing the future together. Our proximity creates a special bond balanced in diversity and synergy. Our shared ecosystem is environmental, economic, technological, social, political, and cultural. We want to build upon and share our model for large-scale human-centered design and innovation, cross-border interdependence, cultural fusion, and complex systems transformation with the world.
Welcome to our HOME: Human-centered, Open, Multi-disciplinary/multi-cultural, and Experimental.
In these times of critical conversations about civic and social justice, equity and inclusion, the Design Lab is sponsoring a series on Power, Privilege, and Ethical Responses (PPER). Our current focus is on anti-racism, specifically as it pertains to our black communities.
The Designer-in-Residence program (DiR) provides practitioners and leaders in industry, government, community and design an opportunity to work in the Design Lab’s interdisciplinary setting at the intersection of education, research, and application.
The Norman Design Fund provides small, rapid allocations of funds to support student activities in human-centered design (HCD). The goal of the fund is to enhance and encourage human-centered design work by UC San Diego students.
Collaborative is a community of academic, industry, and civic leaders focused on joint thought leadership and mutually advantageous research opportunities.
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Human-centered design has the power and potential to drive San Diego’s economy, industry, civic infrastructure, and quality of life.
Collaborating with the Design Forward Alliance to host a large-scale human-centered design challenge around the complex civic issue of Mobility.
Partnering with academic, civic, and industry leaders to re-design the Southern California and San Diego regions.
Student-led group of designers focused on UX design, research, and design thinking.
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